Herengracht 498, Amsterdam | +31 20 523 91 00 |

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In 2012, after 15 years of working at global advertising agencies, we looked back and worked out what made us win every international advertising award imaginable:

Conversation value.

We decided to start our own company around it.

Latest News

October 26th, 4AM reply - retweet
RT @premnewuk: Gareth Bale shows off his silky skills as Real Madrid star teases 'exciting announcement': Real Madrid star G... https://t.c

October 18th, 6PM reply - retweet
RT @sophie_gadd: V British passive aggressive graffiti

October 5th, 2PM reply - retweet
Bonjour Paris! Here we come

September 30th, 11AM reply - retweet
Big news from Amsterdam to Paris

September 23rd, 9AM reply - retweet
We’re extremely proud on this 6-minute thriller we just made for MINI. MINI PRESENTS: PORTFOLIO #MINIportfolio

September 1st, 8AM reply - retweet
5 years ago we started with the four of us, plus one intern. Hats off to all in creating this visual treat...

August 31st, 6AM reply - retweet
Welcome on board guys!

August 24th, 1PM reply - retweet
Our Darren on the future of live streaming: #Kingsday #live

August 4th, 9AM reply - retweet
Happy Amsterdam

August 1st, 11AM reply - retweet
"10 things I’ve learned from Dutch people after living in Amsterdam for less than 3-years?"

July 20th, 7AM reply - retweet
Very recognizable experiences in here. Almost 5 years since we started Kingsday – never regretted the decision!

May 17th, 11AM reply - retweet
Max Verstappen. Taking his lead on speed, we created this ad for Dutch national newspaper this morning. Nice!

May 17th, 11AM reply - retweet
Razendsnelle reactie op razendsnelle Verstappen #Exact #Kingsday

March 23rd, 7AM reply - retweet
RT @LBBOnline: .@Heineken appoints Amsterdam-based @kingsdaylive as its global digital agency

March 23rd, 7AM reply - retweet
A big cheers!

February 3rd, 1PM reply - retweet
Command Cupid - nice review

February 2nd, 8AM reply - retweet
Bloemenbureau komt opnieuw met techy Valentijnscampagne -

January 27th, 1PM reply - retweet
Wanted:super bright digital planner!

January 26th, 11AM reply - retweet
Bigger and better! Kingsday 2016

October 29th, 5PM reply - retweet
Exact lanceert ‘journalistieke campagne’ rondom Max Verstappen

The 4 Partners who founded Kingsday mid 2011

Sander Volten
Managing Director

Sander Volten is Kingsday's Managing Director and lead singer. Sander used to be known as one of the industry’s youngest hotshots (but that was in our previous, more corporate life). Currently he’s our driving force in business development and architect of Kingsday’s remarkable flying start. Sander was born with cosmopolitan genes, loves wasting time in airports and eating pizza with global CMOs. His goal is clear: to get Kingsday back in the Champions League of international advertising, A.S.A.P.

Sicco Beerda
Creative Director

Sicco Beerda leads the creative floor together with Bram de Rooij. With a background in written journalism, PR and advertising, his focus is on copywriting and the strategies behind creative concepts. A veteran of global interactive advertising, Sicco has created groundbreaking work for Nokia (he was the founding father of the famous Nokia Game Projects) and Volvo. Sicco’s award list includes several Cannes Lions, Epicas, Eurobests, Cresta and Webby awards.

Bram de Rooij
Creative Director

Bram runs our creative floor together with Sicco. Educated as a playwright, he’s well known for turning every brief into a great story. Responsible for globally awarded campaigns like Nokia’s “20 Lives” and Volvo’s “The Hunt”, Bram played a pivotal role in turning our previous agency into a hub for international creative talent. Bram has sat on many international juries (Cannes Lions, Golden Drum, New York Festivals, LIAA).

Eric Ytsma
Strategy Director

Eric "KPI" Ytsma is Kingsday's Strategy Director, responsible for developing our Conversation Value Model. Eric started working on client side, specialising in direct and digital marketing, and served a couple of years as Activation Expert at the Publicis Groupe. Eric is a regular speaker at Universities and has sat on juries at the Cannes Lions, the EFFIE Awards and the Dutch SpinAwards.

Meet the team

In almost three years we’ve grown to a healthy-sized agency that attracts highly talented people. Meet them here on LinkedIn.

Want to join them, and us? Drop us a line!