Herengracht 498, Amsterdam | +31 20 523 91 00 |

scroll down


In 2012, after 15 years of working at global advertising agencies, we looked back and worked out what made us win every international advertising award imaginable:

Conversation value.

We decided to start our own company around it.

Latest News

March 31st, 1PM reply - retweet
RT @viq: Best wel trots op de mooie nieuwe commercial van de @Hartstichting: (@kingsdaylive / @100procenthalal)

March 31st, 10AM reply - retweet

March 30th, 9AM reply - retweet
RT @NinatenBrink: Mooie bloemen gekregen van @kingsdaylive op laatste dag van mn opdracht. Wat een leuk bureau is dat!…

March 26th, 4PM reply - retweet
Ça fait envie ! #dutch #Gerber 😱

March 24th, 3PM reply - retweet
RT @ArtWeekenders: Kingsday in The Netherlands: A Country Turning Orange - #visitholland #kingsday #travel

March 23rd, 9AM reply - retweet
RT @MelleBos: The Dutch Agencies Daily is out! Stories via @ismecompany @kingsdaylive

March 19th, 11AM reply - retweet
RT @adformatie: [Nieuws] Kingsday versterkt team met Fransman, Nieuw-Zeelandse en Nederlandse

March 19th, 9AM reply - retweet
RT @FONKmag: Internationaal talent versterkt gelederen @kingsdaylive

March 19th, 9AM reply - retweet
"Triple hire at Kingsday" in Shots…/article/86665/triple-hire-at-kingsday-

March 18th, 5PM reply - retweet
RT @LBBOnline: Kingsday reinforces its team with international talent from France, New Zealand and the Netherlands.

March 18th, 4PM reply - retweet
RT @OrangeLionsNL: .@kingsdaylive reinforces its team with international talent, a warm welcome to @CacheCach, @amandatonkin & @scrooy: htt…

March 18th, 3PM reply - retweet
Do you know the story of the French, the Kiwi and the Dutch? It's right now on @LBBOnline

March 7th, 6PM reply - retweet
Proud of our feature

March 7th, 3PM reply - retweet
tx! RT @getacross: Gefeliciteerd met jullie @ADCN nominaties!! @kingsdaylive

March 6th, 12AM reply - retweet
RT @ADCN: @kingsdaylive congratulations with your nomination for the 2015 ADCN Lampen Awards with the outdoor work "in case of love" !

March 6th, 12AM reply - retweet
RT @getacross: Gefeliciteerd met jullie @ADCN nominaties!! @kingsdaylive

March 4th, 3PM reply - retweet
RT @OrangeLionsNL: Why setting up during a recession helped one of Amsterdam’s most vibrant hotshops bloom: http://t

The 4 Partners who founded Kingsday mid 2011

Sander Volten
Managing Director

Sander Volten is Kingsday's Managing Director and lead singer. Sander used to be known as one of the industry’s youngest hotshots (but that was in our previous, more corporate life). Currently he’s our driving force in business development and architect of Kingsday’s remarkable flying start. Sander was born with cosmopolitan genes, loves wasting time in airports and eating pizza with global CMOs. His goal is clear: to get Kingsday back in the Champions League of international advertising, A.S.A.P.

Sicco Beerda
Creative Director

Sicco Beerda leads the creative floor together with Bram de Rooij. With a background in written journalism, PR and advertising, his focus is on copywriting and the strategies behind creative concepts. A veteran of global interactive advertising, Sicco has created groundbreaking work for Nokia (he was the founding father of the famous Nokia Game Projects) and Volvo. Sicco’s award list includes several Cannes Lions, Epicas, Eurobests, Cresta and Webby awards.

Bram de Rooij
Creative Director

Bram runs our creative floor together with Sicco. Educated as a playwright, he’s well known for turning every brief into a great story. Responsible for globally awarded campaigns like Nokia’s “20 Lives” and Volvo’s “The Hunt”, Bram played a pivotal role in turning our previous agency into a hub for international creative talent. Bram has sat on many international juries (Cannes Lions, Golden Drum, New York Festivals, LIAA).

Eric Ytsma
Strategy Director

Eric "KPI" Ytsma is Kingsday's Strategy Director, responsible for developing our Conversation Value Model. Eric started working on client side, specialising in direct and digital marketing, and served a couple of years as Activation Expert at the Publicis Groupe. Eric is a regular speaker at Universities and has sat on juries at the Cannes Lions, the EFFIE Awards and the Dutch SpinAwards.

Meet the team

In almost three years we’ve grown to a healthy-sized agency that attracts highly talented people. Meet them here on LinkedIn.

Want to join them, and us? Drop us a line!